Manage and develop relationships with key accounts to drive sales growth and strengthen long-term partnerships.
Develop and execute account strategies and sales plans to achieve revenue and business targets.
Monitor sales performance, stock availability, sell-in, sell-out, and inventory levels across key accounts.
Identify business opportunities within existing and potential key accounts, including new product listings, promotions, and distribution expansion.
Negotiate commercial terms, promotional activities, pricing, and business agreements with key account partners.
Coordinate with internal teams, including Sales, Marketing, Trade Marketing, Supply Chain, Finance, and Operations, to ensure smooth account management and execution.
Monitor and evaluate promotional and commercial activities to assess their effectiveness and impact on sales performance.
Prepare regular sales reports, account reviews, forecasts, and business updates for management.
Handle and resolve account-related issues, ensuring timely follow-up and maintaining strong relationships with key customers.
Supervise and support the Key Account team in achieving sales targets, maintaining account performance, and executing account strategies.
Requirements:
Bachelor’s degree (S1) in Business, Marketing, Management, or a related field.
Minimum 3 years of experience in Key Account Management, Sales, or Business Development, preferably within the FMCG, beauty, cosmetics, or retail industry.
Experience managing key accounts such as modern trade, e-commerce, marketplace, or other strategic retail channels is preferred.
Strong understanding of sales planning, account management, commercial negotiations, and promotional activities.
Strong analytical skills with the ability to analyze sales performance, identify business opportunities, and develop actionable plans.
Proven ability to work with sales targets, deadlines, and multiple accounts simultaneously.
Good proficiency in Microsoft Excel and Google Sheets; familiarity with sales reporting or ERP systems is a plus.
Willing to work collaboratively in a fast-paced and target-driven environment.